Trusted by 50+ contractors all around North America.
Build the machine · Book the jobs
Be the contractor who calls back first.
We build the machine that finds your customers — then answer, qualify, and book them in under 60 seconds. While your competitor is still checking voicemail.
Get Your Free Lead Generation AuditNo contract, no login needed. A person goes through your site on a phone the way a homeowner would, and writes down every place they would have given up.
The numbers
Real client results.
6 sec
Average first response to a new lead — down from the 5 to 24 hours we typically find on audit
Across client accounts
15+
Leads per month answered after hours that would have gone to voicemail
HVAC company
$82,000
In added revenue after implementing our systems
Roofing company
Top of Google
Local rankings reached within 90 days
Roofing company
Results from specific client engagements, with permission. What a marketing system produces depends on your trade, your market, and your capacity — these are what happened for these businesses, not a forecast for yours.
Brands we've built for.
Websites, local SEO, and the AI booking layer behind them. One contractor per trade per market, which is why this list is short on purpose.
Plumbing
Landscaping
Windows & doors
Construction
Concrete
Roofing
HVAC
What you're actually buying
It's not a website. It's a lead machine.
Two halves of one system. The build half makes the phone ring. The book half makes sure it never rings out. Here is what actually happens, in order.
Your competitor's website is a brochure. Yours is a closer.
Watch it happen
Sixty seconds, start to booked.
This is the layer that sits behind everything else we build. A lead lands, the AI answers in your company's name, qualifies the job, and puts a confirmed appointment on the calendar — while your competitor's voicemail fills up.
- Answers on every channel: form fill, web chat, missed call, and paid ad lead.
- Qualifies before it books — job type, address, urgency — so nobody drives out for a tyre-kicker.
- Hands over the full transcript, so whoever runs the estimate walks in already briefed.
Roof leak — back bedroom ceiling
Google Ads · Etobicoke, ON · 9:41 PM
Booked in 41 seconds. Your competitor is still checking voicemail.
Illustrative example — not a client transcript.
Animated illustration: a roof-leak enquiry arrives at 9:41 PM from a Google Ads campaign. The Syntex AI agent replies as Miller Roofing within seconds, confirms that water is actively coming in, gives immediate advice, offers two appointment windows, and books a confirmed inspection for the next morning between 9 and 11 AM — 41 seconds after the lead arrived.
What We Do
Everything you need to turn strangers into booked jobs.
Most agencies sell one of these and subcontract the rest. All of it is run in-house, by the people you actually talk to.
Book
Answer, qualify, and put confirmed jobs on the calendar.
- AI Appointment SettingConfirmed jobs on your calendar, not raw leadsLearn more
- AI Voice AgentsAnswers every call, 24/7, in your company nameLearn more
- Speed-to-Lead AutomationEvery lead answered in under 60 secondsLearn more
- Outbound Lead GenerationWe go find the jobs you are not being called forLearn more
Traffic
Get found by the homeowner who is ready to buy right now.
- Google Ads ManagementBottom-of-funnel traffic that callsLearn more
- Facebook & Instagram AdsDemand generation for high-ticket tradesLearn more
- Local Service AdsGoogle Guaranteed lead generationLearn more
- Local SEORank in your city and in the map packLearn more
- AI Search OptimizationShow up in ChatGPT, Gemini, and PerplexityLearn more
Build
The front door: a site and funnel engineered to convert.
Systems
The automation underneath — CRM, follow-up, reviews, ops.
- AI Automation & ConsultingCustom workflows and lead toolsLearn more
- Internal Systems & AutomationCRM, dispatch, and follow-up on autopilotLearn more
- Customer OnboardingTurn a signed job into a repeat customerLearn more
- Reputation ManagementMore reviews, handled automaticallyLearn more
- Employee AI TrainingGet your team using AI properlyLearn more
Our Process
A simple path to booked jobs.
Free Speed-to-Lead Audit
We call your business as a customer and time your response. You get the recording.
This is a real deliverable, not a lead magnet. We submit a form on your site, call your main line, and record what happens — the wait, the voicemail, the callback that may never come. You get the timestamps and the audio whether or not you ever hire us. Most contractors have never heard what a customer hears.
Request your auditFree. No contract, no card. You get the recording either way.
- 02
Proposal + Walkthrough
Custom scope, clear pricing, no retainer roulette.
A written scope with the actual line items and the actual monthly number, walked through live so you can ask what each part does and why it is there. If part of it is not worth doing for your business, we take it out before you sign, not after.
- 03
Onboarding + Build
We connect your CRM, phone, and calendar, build what needs building, and train the AI on your services and pricing.
Two to four weeks depending on scope. We load your service list, service area, pricing guardrails, scheduling rules, and escalation triggers, then run the agent in supervised mode where you review conversations before it goes live on its own.
- 04
Launch + Tune
First two weeks we listen to every call and read every ad report, then tighten.
Every call, every transcript, every search term. Launch is when the assumptions meet reality, and the first fortnight is when the biggest gains are available — in qualification wording, escalation rules, negative keywords, and landing page structure.
- 05
Report + Scale
Monthly reporting on booked jobs and cost per appointment. Then we widen the funnel.
The report leads with booked appointments and cost per appointment by channel, by service, and by city. When a channel is proven, we widen it. When one is not working, we say so and move the budget — including in the months where the news is bad.
What Syntex does: we build the machine and we book the jobs
Who We Help
Built for the trades.
We only work with home service contractors. That is a deliberate limit — it is why the AI already knows what a tear-off, a tonnage, or a linear foot of fence means.
Ticket ranges are typical market values for each trade, not Syntex client results.
The Difference
Why contractors switch to Syntex.
Booked appointments, not raw leads
YesSyntex AINoTypical agencyUnder-60-second response, 24/7
YesSyntex AINoTypical agencyAI answers in your company's name
YesSyntex AINoTypical agencyMarketing and automation under one roof
YesSyntex AINoTypical agencyAds managed in-house, not subcontracted
YesSyntex AINoTypical agencyReal prices published on the site
YesSyntex AINoTypical agencyDirect access to your strategist
YesSyntex AINoTypical agencyMonth-to-month after the first 90 days
YesSyntex AINoTypical agencyReporting on booked jobs, not impressions
YesSyntex AINoTypical agencyNo shared or resold leads
YesSyntex AINoTypical agency
"Typical agency" describes the pattern we hear most often from contractors who have been burned before. Individual agencies vary — ask any of them these ten questions and see which ones they answer directly.
What happens next
What the first 30 days actually look like.
No mystery phase, no "we are getting set up" for six weeks. Here is the order things happen in and what you have at the end of each one.
Day 0
The call, and an honest answer
Thirty minutes. We look at your current setup and tell you what we would change first. If we are not the right fit — if a marketplace or doing it yourself genuinely serves you better right now — you get told that on this call rather than after you have signed.
Days 1–3
Audit and access
We go through your site, your Google Business Profile, your ad accounts, and your response times as a customer would. You get the findings whether or not you continue. Access stays in your name throughout — we get added, you never hand anything over.
Days 4–10
The booking layer goes live first
Before any new traffic, the answering layer gets switched on for the leads you are already getting. It is the fastest thing to stand up and the fastest thing to feel, and it means new spend never lands on a business that cannot answer.
Days 11–25
Build and launch
Site work, local SEO fixes, and campaigns in the order that pays back soonest. You approve copy and creative before anything goes live. Nothing launches on a Friday.
Day 30
First real report
Booked appointments and cost per booked appointment on the front page, not impressions. If a channel is not working, that is what the call is about — including the ones where the answer is to stop spending on it.
We won't promise you the #1 spot. Here's what we will promise.
Every market is different. Your competitors, your review count, your proximity to the searcher, and how long your domain has existed all decide what is achievable — and none of them are things an agency controls. Any agency guaranteeing you a ranking is guessing, and charging you for the guess. So here are four things we can actually control, in writing.
Every lead answered in under 60 seconds.
Form, chat, or missed call. You get the log — every lead, timestamped, with the response beside it. If we miss the standard, you can see exactly where.
You talk to the person running your account.
Not an account coordinator relaying questions to someone you never meet. The person who builds your campaigns is the person on your calls.
Month-to-month after the first 90 days.
The first 90 days are committed because that is what a proper build and tune takes. After that there is no auto-renewing annual trap. If we are not earning it, you leave.
You see the report either way.
Including the slow months. Especially the slow months — with what we think went wrong and what we are changing.
Questions
The ones contractors actually ask.
Not here? Call us — we would rather answer it now than have you find out later.
It answers every inbound lead — form fill, live chat, ad lead, or missed call — within seconds, by text and by phone, in your company's name. It works out what the job is, whether it is in your service area, and how urgent it is, then books a confirmed appointment on your calendar with the address, job notes, and full transcript attached. You get an appointment, not a lead notification.
It introduces itself as your company, and if a homeowner asks directly whether they are speaking to AI, it answers honestly. It never pretends to be a specific named person. In practice, homeowners care far more that someone replied in 40 seconds than about who typed the reply.
Most lead-gen companies sell you the same homeowner they sold to three of your competitors, then charge you whether or not anybody answered. We do not sell shared leads, we do not resell anything, and we are measured on booked appointments rather than lead volume. We also build and run the answering layer, so we cannot blame your follow-up when the numbers are bad.
Both, and the automation underneath. That is the whole point of how Syntex is set up: the site, the traffic, and the booking system are one machine rather than three vendors blaming each other. You can start with one part, but the compounding comes from running them together.
Yes, in-house. The person who builds and manages your account is the person you talk to on your calls. A large share of agencies white-label paid media to a third party you will never meet, which is the layer where accountability quietly disappears.
The answering and booking layer typically goes live within two to three weeks of kickoff, and it starts booking from the leads you are already generating immediately. Paid traffic produces volume within days of launch. Local SEO and organic authority take months — which is exactly why we do not sell SEO on its own as a first move.
No. Everything we generate for you belongs to you alone. We also take a limited number of clients per trade per territory, because running two roofing companies in the same city would mean competing against ourselves.
Real prices are published on our pricing page rather than hidden behind a discovery call. What you pay depends on which parts of the machine you need and how many cities you are covering, and the proposal itemises it line by line before you sign anything.
The first 90 days are committed, because a proper build, launch, and tune cycle takes that long and judging it earlier is not fair to either side. After that it is month-to-month. There is no auto-renewing annual contract.
In most cases yes. We integrate with the common contractor platforms — ServiceTitan, Jobber, Housecall Pro, JobNimbus, HubSpot, GoHighLevel and others — and we can usually forward your existing phone number rather than replace it, so nothing on your trucks or signage has to change. If your setup genuinely cannot support it, we will tell you before you sign.
It says it will get an exact answer and routes to a human, with a summary of the conversation so far. It is configured never to invent a price, a date, a warranty position, or a policy. You define the escalation triggers during onboarding — job type, dollar threshold, keyword, or a caller simply asking for a person.
Start with the free Speed-to-Lead Audit. We call your business as a customer, time the response, and send you the recording — no contract and no card. If your response time is already excellent, we will tell you that and you will have lost nothing.
Our Work
Real numbers, from real accounts.
Honest comparisons with the alternatives.
We are not the right fit for every contractor. These pages lay out where each alternative genuinely wins, and where we think we do.
Where we work.
All locationsSyntex AI works with home service contractors across Canada and the United States — building the websites, local SEO, and paid campaigns that generate demand, and running the AI booking layer that answers it. Local search rewards specificity, so we write a real page for every market we cover rather than swapping a city name into a template.
In Canada that means Toronto, Mississauga, Brampton, Vaughan, Markham, Oakville and Hamilton, where a compressed season, freeze-thaw damage, and some of the most expensive paid search in North America change what a sensible marketing plan looks like. Across the United States we serve Dallas, Fort Worth, Houston, Austin, San Antonio, Phoenix, Atlanta, Tampa, Charlotte, Nashville, Denver, Chicago and Las Vegas — hail corridors, hurricane season, desert heat, and a hard northern freeze are four different businesses wearing the same trade licence. Each of those markets produces demand spikes that arrive in hours rather than weeks, and answering them without adding staff is exactly what the AI voice agent is for.
Popular pages: roofing marketing in Toronto, HVAC marketing in Dallas, and plumbing marketing in Mississauga.
Pick a time that works for you.
30 minutes, zero pressure.
- We look at your current response time, live, on the call
- You get a straight answer on whether we can help — including "no"
- No slide deck, no six-step discovery process
Prefer the phone? (905) 572-1803
Ready to stop losing leads?
The audit is free and takes us about a day. Worst case, you find out your response time is already good and you have lost nothing but the time it took to ask.
“I would rather tell you your response time is fine and lose the sale than sell you a system you do not need.”
No contract. No card. We send the recording either way.